Intellectual property (IP) litigation is a branch of corporate law in
which attorneys work to protect the intellectual property rights of
corporations. Instances of IP infringement can be costly and damage a
business's reputation or brand. IP can include patents, trademarks,
copyrights, and trade secrets. IP attorneys are experts in their field
and try cases before regulatory bodies, judges, and juries. Businesses
of all sizes and industries work with IP attorneys to register and
protect their intellectual property. In cases of infringement, IP
attorneys can pursue financial compensation and injunctions. IP
attorneys often use intellectual property management software to
track and manage clients’ intellectual property and case history, as
well as for research related to IP cases.
Intellectual Property law deals with laws to protect and enforce rights
of the creators and owners of inventions, writing, music, designs and
other works, known as the "intellectual property." There are several
areas of intellectual property including copyright, trademarks,
patents, and trade secrets.
Copyright law protects the rights of creators in their works in fine
arts, publishing, entertainment, and computer software. The laws
protect the owner of the work if others copy, present, or display the
owners work without permission.
Trademark law protects a word, phrase, symbol or design that is used
by an entity to identify its product or service. Examples are Dunkin
Donuts orange and pink sausage style lettering, Apple’s apple logo,
and Adidas’ three stripes. Trademark owners can prevent others from
using their marks, or marks which are confusingly similar so that
consumers would not be able to identify the source. Federal and state
laws govern trademarks but the Lanham Act is the primary source of
trademark protection. These laws protect against infringement and
dilution. Rights in trademarks are gained by being the first to use a
trademark in commerce or being the first to register the mark with the
United States Patent and Trademark Office.
Patent law grants protection for new inventions which can be
products, processes or designs and provides a mechanism for
protection of the invention. The patent law promotes the sharing of
new developments with others to foster innovation. The patent owner
has the right to protect others from producing, using, distributing or
importing the protected item. Essentially the patent is a property right
that can be licensed, sold, mortgaged or assigned.
Trade secrets are business practices, formulas, designs or processes
used in a business, designed specifically to provide a competitive
advantage to a business. These trade secrets would not be otherwise
known to an “outsider” of the business. An example of this is the
formula for Coca Cola. Trade secrets are protected without registration
and appropriate steps should be taken by the owner to maintain
confidentiality.
The three broadest segments of an intellectual property practice are
counseling, protecting and enforcing. Client counseling centers around
how best to protect the intellectual property that the client has or
would like to develop. In trademark law, the lawyer will conduct
searches on trademarks proposed by the client and counsel the client
with respect to availability. In cases where a client has already
invested time, energy and money, and a prior use in a similar industry
is found, discussions with a client might include modifying or even
abandoning the client’s mark. In the case of patent counseling, the
lawyer must have a technical background in order to best understand
the client’s patent and to assess its validity or likelihood of patent
infringement.
Protection of intellectual property involves registering the trademark,
patent or copyright to obtain the greatest rights available for the
client’s asset. In the case of a trademark or patent, the process
involves preparing and filing an application with the United States
Patent and Trademark Office (PTO) and responding to actions issues
by the PTO until the trademark is registered or patent issues.
Finally, enforcement of intellectual property involves protecting the
owner of the intellectual property against infringing uses. This can
lead to litigation in federal court.
Other components of practice may include licensing, due diligence in
connection with mergers or acquisitions, and developing strategies for
international and domestic intellectual property protection, Skills that
are helpful for lawyers in the IP area are communication skills-both
written and oral, negotiation skills, and business acumen. Intellectual
property law frequently has domestic and international
considerations.
Intellectual Property is a vital aspect of modern business and
innovation. It encompasses a wide range of intangible assets,
including trademarks, patents, copyrights, trade secrets, and
industrial designs. Securing your IP rights not only protects your
creative work but also gives you a competitive advantage in the
marketplace
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